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How to Identify the Most Internally Linked Page on Your Website
January 12, 2025
In the competitive landscape of B2B marketing, understanding how your audience engages with your content is vital. The LinkedIn Ads Company Engagement Report provides a comprehensive view of how companies are interacting with your ads.
This tutorial will guide you through accessing and utilizing the report effectively, enabling you to optimize your campaigns based on detailed engagement data.
Mastering the LinkedIn Ads Company Engagement Report allows marketers to gain a deeper understanding of how their ad campaigns resonate with target companies. By following this tutorial, you can effectively segment companies, monitor engagement levels, and optimize your marketing strategies accordingly.
The insights gained will enable more precise targeting and better allocation of resources, ultimately enhancing your marketing outcomes.
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The LinkedIn Ads Company Engagement Report is a tool within Campaign Manager that provides insights into how companies engage with your LinkedIn ads, including data on impressions, clicks, and engagement levels.
You can filter data by time range, company lists, engagement level, and specific campaigns to gain targeted insights into how different companies are interacting with your ads.
Yes, you can export the data as a CSV file, which allows for offline analysis and sharing with team members not using Campaign Manager.
The engagement level is calculated by combining paid and organic interactions with your ads, providing a comprehensive view of a company's engagement with your content.
Yes, you can track engagement over multiple time ranges such as 7, 30, 60, or 90 days, allowing you to analyze trends and adjust your strategies accordingly.
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